Charity sector income and supporters at five year high

Award-winning data agency, Wood for Trees, has released its annual State of the Sector Report 2022, which indicates several upward...

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Wood for Trees sets foot across Ireland in aid of Concern Worldwide

Following the success of 2021’s expedition, we’ve decided to dust off our walking boots and complete another walking challenge this...

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Understanding donor Psychology – a new natural language processing technique

Who gives to charity? Don’t overthink it, just say the first thing which comes to mind. Perhaps your first thoughts...

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To post or not to post on social media, that’s the question

Looking back to the beginning of 2020 when the coronavirus pandemic struck hard in the UK, and many people were...

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A Wood for Trees insight on mince pies this Christmas

Whether you love them, hate them or fall somewhere in between, this 13th century sweet treat has once again re-entered...

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Wood for Trees and Cats Protection finalists of Best Use of Apteco Software Award 2021

Wood for Trees is delighted to announce we’ve been selected alongside our UK leading cat welfare charity client, Cats Protection,...

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